Isaiah 40:1-8 New International Version (NIV)

Comfort for God’s People

40 Comfort, comfort my people,
    says your God.
2 Speak tenderly to Jerusalem,
    and proclaim to her
that her hard service has been completed,
    that her sin has been paid for,
that she has received from the Lord’s hand
    double for all her sins.

3 A voice of one calling:
“In the wilderness prepare
    the way for the Lord[a];
make straight in the desert
    a highway for our God.[b]
4 Every valley shall be raised up,
    every mountain and hill made low;
the rough ground shall become level,
    the rugged places a plain.
5 And the glory of the Lord will be revealed,
    and all people will see it together.
For the mouth of the Lord has spoken.”

6 A voice says, “Cry out.”
And I said, “What shall I cry?”

“All people are like grass,
    and all their faithfulness is like the flowers of the field.
7 The grass withers and the flowers fall,
    because the breath of the Lord blows on them.
    Surely the people are grass.
8 The grass withers and the flowers fall,
    but the word of our God endures forever.”

John 1:19-28 New International Version (NIV)

John the Baptist Denies Being the Messiah

19 Now this was John’s testimony when the Jewish leaders[a] in Jerusalem sent priests and Levites to ask him who he was. 20 He did not fail to confess, but confessed freely, “I am not the Messiah.”

21 They asked him, “Then who are you? Are you Elijah?”

He said, “I am not.”

“Are you the Prophet?”

He answered, “No.”

22 Finally they said, “Who are you? Give us an answer to take back to those who sent us. What do you say about yourself?”

23 John replied in the words of Isaiah the prophet, “I am the voice of one calling in the wilderness, ‘Make straight the way for the Lord.’”[b]

24 Now the Pharisees who had been sent 25 questioned him, “Why then do you baptize if you are not the Messiah, nor Elijah, nor the Prophet?”

26 “I baptize with[c] water,” John replied, “but among you stands one you do not know. 27 He is the one who comes after me, the straps of whose sandals I am not worthy to untie.”

28 This all happened at Bethany on the other side of the Jordan, where John was baptizing.